Oosterberg – New General Manager at Royal Oosterberg
Effective October 1, 2025, there will be a significant change in our management team.
After five years, George Rietbergen will hand over the reins to Seine Ligtenberg, who will take over as our new Managing Director.
George led Oosterberg through a challenging period: COVID-19, price pressure, and a rapidly changing market. Under his leadership, our market share grew and we made significant strides in broadening our offerings and increasing our customer focus. We thank George for his unifying leadership and entrepreneurial spirit throughout these years.
Flip Oosterberg : ” George has been instrumental in guiding Oosterberg through challenging years, and we’ve experienced growth together with Oosterberg. We’re grateful to him for that. With Seine on board, we’re ready for the next phase, where we’ll continue to grow with customer focus, courage, and a healthy, future-proof Oosterberg.”
Seine brings extensive experience from commercial roles at ING and Rabobank, among others. He deliberately chose Oosterberg for its family culture, strong foundation, and growth opportunities.
Seine Ligtenberg : ” Koninklijke Oosterberg is a family business through and through, with a customer-centric approach and a long-term focus. Together with the team, I want to build on the foundations laid by Flip and George. We’re entering the next phase of growth, where we’ll expand our markets and serve our customers even better – digitally where possible, in person where desired. “
Our strategy remains unchanged. Continuity, customer focus, and collaboration will continue to form the foundation for further growth in the coming years.
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More information on Koninklijke Oosterberg: https://www.oosterberg.nl + The friendliest wholesaler in the Netherlands!
Koninklijke Oosterberg is a successful, fast-growing electrical wholesaler with over 400 employees and 21 locations throughout the Netherlands; its head office and central distribution center are located in Apeldoorn. The quality management system of the head office, central distribution center, and Zutphen location are ISO 9001:2015 certified. The family business has been in business for 130 years and, in addition to selling a wide range of electrical goods, security products, and sustainability products, offers added value with a comprehensive package of services and customized solutions. Oosterberg optimally facilitates your electrical engineering activities, allowing you to focus on what you do best.
More information on Flip Oosterberg (Owner & Director, Koninklijke Oosterberg B.V. + Managing Director, Hardy Schmitz Gruppe + Owner & Director, ITSOOS GmbH): See the full profile on EMR Executive Services
More information on George Rietbergen (Managing Director, Koninklijke Oosterberg B.V. till October 1, 2025): See the full profile on EMR Executive Services
More information on Seine Ligtenberg (Managing Director, Koninklijke Oosterberg B.V. as from October 1, 2025): See the full profile on EMR Executive Services
More information on ING: https://www.ing.com/Home.htm + ING is a global financial institution with a strong European base, offering banking services through its operating company ING Bank. The purpose of ING Bank is: empowering people to stay a step ahead in life and in business. ING Bank’s more than 60,000 employees offer retail and wholesale banking services to customers in over 100 countries.
ING Group shares are listed on the exchanges of Amsterdam (INGA NA, INGA.AS), Brussels and on the New York Stock Exchange (ADRs: ING US, ING.N).
More information on Steven van Rijswijk (Chief Executive Officer, ING): https://www.ing.com/About-us/Management-structure/Executive-Board-and-Management-Board-Banking.htm + https://www.linkedin.com/in/stevenvanrijswijk/
More information on Rabobank: https://www.rabobank.com + Rabobank is an international cooperative bank, rooted in the Netherlands and founded by farmers in 1898, with a mission to “Grow a better world together” by achieving more through collaboration than individually. The bank focuses on retail and commercial customers in the Netherlands and is a leading global financier in the Food & Agri sector.
We now operate in 35 countries, with over 49,000 employees. In the Netherlands, we serve retail and corporate customers with a wide range of financial products and services. Globally, we focus on entrepreneurs and companies in the food and agriculture sectors. The Rabobank Group also includes BPD, Obvion and DLL, providing our customers with housing and leasing solutions.
More information on Stefaan Decraene (Chairman of the Management Board, Rabobank): https://www.rabobank.com/about-us/organization/our-people + https://www.linkedin.com/in/stefaandecraene/