Ahlsell – Dennis Helfridsson new CEO of Ahlsell Sweden

Ahlsell has appointed Dennis Helfridsson as the new CEO of Ahlsell Sweden. 

He will take office on May 1 and become a member of Ahlsell’s Group Management. Dennis will lead the continued development of the Swedish operations and contribute to the implementation of Ahlsell’s 2030 strategy.

Dennis has an extensive industrial background and over 30 years of experience from senior positions within ABB. He has held several senior roles within the group, most recently as CEO of ABB Sweden and Vice President of ABB Robotics & Discrete Automation in the Nordics, and has broad experience in leading complex organizations and driving change and profitable growth.

– We are very pleased to welcome Dennis to Ahlsell. With his solid experience and inclusive leadership, he will play an important role in our continued development in Sweden and in the implementation of our 2030 strategy, says Claes Seldeby, President and CEO of Ahlsell.

Ahlsell’s 2030 strategy aims to increase customer value and drive profitable growth, thereby strengthening its position as a leading multi-vertical specialist distributor. This includes investments in the offering, digitalization and sustainability. With his experience from leading operations in both Nordic and international environments, Dennis will have a central role in this work.

– Ahlsell is a strong company with a clear position and an exciting journey ahead of it. I look forward to taking the next step in development together with the business and continuing to strengthen the business and our customer offering, says Dennis Helfridsson.

Daniel Snöman, acting CEO of Ahlsell Sweden, will return to his regular role as Divisional Director in connection with this.